Amazon launched its two-day parade of discounts today and is promising more deals than ever before for UK customers. The sale promotion started just past midnight last night and will run until 11.59pm on Tuesday, July 16, offering more than one million deals worldwide.

New for Prime Day this year are featured Lightning Deals. Top deals on some of the year’s most exciting products going live throughout the 48 hour event, which will have limited quantities and could sell out fast. Featured Lightning Deals live on 15th July will include brands, such as Bosch, Draper, Joseph Joseph, Karcher, Kitchencraft, andShark. Prime members can then check back regularly for new deals launching throughout the sale.

This year, Amazon has teamed up with brands to offer new and special-edition products exclusively to its Prime members. Launches during the sale extravaganza include feature brand-new products available for pre-order, limited-edition items and never-before-seen collections.

Amazon claims its customers will save millions of pounds during its 2019 Prime Day sale. Deals available today include: