Bostik signs sponsorship deal with Isthmian Football League
Published: 9 August 2017 - Sue Deane
The Isthmian Football League has been re-branded The Bostik League in a two-year deal.
Bostik has a long-standing relationship with grassroots football including its on-going sponsorship of The Northern Premier League and Southern Football League under its EVO-STIK brand.
“We’ve worked hard to get this deal in place,” said commercial director Dale Poulton. “We have a proven relationship with this tier of football and believe it’s the ideal platform to generate awareness for our brands. By working closely with the league we’re confident the new deal will help us achieve great things for the Bostik brand.”
The League’s three divisions will be known as the Bostik Premier, the Bostik North and the Bostik South, with the company’s branding in grounds, on shirts and websites.
“Now in its 112th season, the Isthmian Football League has 72 clubs that rely heavily on the financial support that sponsorship generates and teaming up with a household name like Bostik is welcome news for everyone involved,” said Bostik League chairman Nick Robinson.