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Dobbies ceo aims for a £1bn business

Published: 22 April 2010
Dobbies announced total sales of £104m for the financial year end (March 2009 to February 2010) on Tuesday, breaking the £100m mark for the first time.
Dobbies ceo aims for a £1bn business
The garden centre retailer also saw a 6.2% like-for-like sales increase for the same period, with its core garden centre business up 6.9%, driven by a 10.5% increase in plant sales.

Dobbies restaurants saw a 3.9% sales boost and its internet business enjoyed a substantial rise of 37%.

Top of the list in terms of trends was grow your own fruit and vegetables which saw an increase of 33%, with tomato and strawberry plants on top as bestsellers.

Dobbies has also announced plans to expand its offering of egg-laying hens in 2010/2011, following a successful trial in four stores during which over 1,000 chickens were sold.

Chief executive James Barnes said: "Our strength as expert horticulturalists continues to be the foundation for our growth. Our key competitive advantage is being able to place core gardening and quality horticulture at the very heart of our brand, whilst being able to offer our customers a wide and attractive choice of products and services across our other business areas including: garden & conservatory furniture, giftware, homeware and aquatics."

He continued: "We're also further buoyed by the initial performance of our most environmentally-friendly store to date, which opened in March 2010 in Aberdeen, and is the benchmark from which we will launch all future Dobbies Garden Centres."

Commenting on the company's growth plans, Mr Barnes said: "We are working hard to become the UK's first national garden centre brand as well as the UK's leading gardens and homes retailer. We have ambitious growth plans to be a £1bn business with 100 stores in 10 years - and the company is currently on track to deliver this."

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