Duck Tape is expanding its adhesive tape collection with a UK move into licensed tapes - starting with Disney's smash hit Frozen.
Since launching its Colours range in 2013, the brand has successfully diversified beyond the stationery and packaging markets, making a strong impact on the craft and consumer audience.
This is the first licensed character Duck Tape to be sold in the UK, although owner Shurtape will announce more in the very near future.
There are two designs in the Duck Tape Frozen range - one featuring lead characters Anna and Elsa, and another featuring Olaf the snowman.
Made from a durable polyethylene film combined with cotton, with a high-tack natural rubber adhesive, the tape is waterproof and very strong, says Shurtape. Each roll is 48mm wide and 9.1m long, with an RRP of £6.