Dunlop, specialist manufacturer of tiling, decorating and flooring products for the trade, has hired a new area sales manager (ASM) for the Midlands.

Wolverhampton-based Michael Maher joins the company’s sales team and will work with builders’ merchants, decorating supplies centres and tradesmen to help drive sales and increase awareness of the Dunlop and Dunlop Pro Décor brands across the industry.

Mr Maher has extensive field sales experience, having joined from independent boiler manufacturer Ravenheat where he managed relationships with local and national merchants including Travis Perkins, Grafton Group, Plumbase and Selco. He previously worked at a sales representative for MSC Industrial Supply Company.

Dunlop sales and marketing manager Debi Boulton said: “We’re delighted to welcome Michael to our sales team who has a strong sales background working with large national and independent merchants across the Midlands, Wales and the South West.

“Michael will work to maintain our existing relationships and develop new ones as we look to drive the brand forward and continue the excellent growth we have experienced in the past year.”

Mr Maher added: “I’m delighted to join such a well-respected and forward-thinking brand in the merchant and decorating sectors which is known for producing quality tiling, decorating and flooring products for the trade.

“It’s an exciting period for the company with new products and services launching this year, and I look forward to working with new and existing customers to drive the business forward.”