Hillier launches new gardening club
Published: 7 October 2014
Hillier Garden Centres launched its brand new revamped gardening club at the end of last month
The group, which has 12 garden centres across the south east, has created a brand new club with member-specific offers, events and reward vouchers.
The creation of the club, which launched on Saturday, September 27, represents the new direction the Hillier group is going, following the appointment of Chris Francis as garden centre director.
He said: "We have one of the earliest and longest running gardening clubs, established more than 15 years ago, but felt Hillier's gardening club needed a revamp and this new and improved version provides just that.
"Customers will also appreciate the high-quality seasonal offers which change every month, as well as the numerous other benefits including loyalty points that will periodically be turned into discount vouchers, which come with being a member."
The club has been given a new look with strong dark blue and green branading, so that all material and associated offers will be easily identifiable.