Following requests from its members to organise additional promotional activity during the later summer months, Home Hardware has launched a new sixth promotion, Summer Savings.
The 16-page brochure includes big brand savings on small electricals, kitchen and household accessories, outdoor living, toys, camping, pest control, outdoor lighting and DIY, and also features ranges for starting university, school essentials and early preserving and jam making products.
During July, Home Hardware retailers will collectively distribute over 530,000 of the brochures.
Home Hardware marketing manager Beverley Wood said: "Summer Savings fills a gap between our Summer Leisure and Autumn DIY & Housewares promotions." She added that the response to the new promotion "has greatly exceeded all our expectations".