Outback customers fire up record sales
Published: 16 February 2015
British barbecue enthusiasts fired up record-breaking sales that saw a 12% increase for Outback UK in 2014.
The company's four-burner gas Meteor model was the number one choice among online, in-store and garden centre customers.
"The Meteor lived up to its name and streaked ahead as a premium choice among our customers - and with a six-burner version also available in stainless steel for 2015, it could hold top spot again in the year ahead", said Outback chief executive Mark Osborne.
Meanwhile, the British-designed gas Trekker will have a number of new additions for 2015, including a stronger hinge on the porcelain enamelled lid, improved grill/griddle fixing points for stability, extended hose length, tool hooks and a new one-piece control panel. The compact Trekker can be assembled in 15 minutes.