Carl Kammerling International has boosted its senior management credentials after appointing a new head of marketing.
Paul Fallon joins to head up the six-strong marketing team, where he will be responsible for devising and implementing the company's marketing strategy to help drive forward its four key brands: CK professional tools, CK Magma storage, Avit budget tools and Kasp security, with an annual £1m marketing budget.
Mr Fallon brings with him over 18 years' international marketing experience, having worked with major players in both the retail and professional trade channels, including Honeywell CPG and Pulse Home Products.
He described Carl Kammerling as "a dynamic and forward-thinking company".