Stewart Garden TV launches with Pippa Greenwood
Published: 18 November 2014
Stewart Garden has launched a YouTube channel, Stewart Garden TV, featuring TV and radio gardening personality Pippa Greenwood.
Stewart Garden's TV short video tutorials are easy to digest, helping gardeners of all generations and with gardens of all sizes make the most of their garden. They can learn about propagation, planters and pricking out from Ms Greenwood, who is one of Britain's most popular gardening gurus.
Earlier this year, The Telegraph Online published research commissioned by Google revealing that 'how to/DIY' is the third most popular video clip category. The study found that 40% of YouTube users have watched 'how to/DIY' clips at the site, and also discovered a growing number older people using YouTube to access information.
Stewart Garden marketing director Andy Burns said: "Consumers are becoming more tech-savvy, so we're evolving to meet their changing needs. Our YouTube channel allows us to present our products in ways that help customers get the most out of them."
Stewart Garden's video clips can be found at
www.stewart-garden.co.uk and on YouTube.