Town & Country unveils its new image
Published: 7 October 2015
Town & Country says the unveiling of its new brand image went down a storm at Glee.
The culmination of a 12-month development project, it features a new corporate logo, new products, new packaging, new POS and new merchandising solutions.
Town & Country says the revitalisation of the brand is now complete and will secure its position and reputation as the UK's leading gardening gloves and footwear brand.
Comments chief executive Barry Page: "Everything went down exceptionally well. As the reaction so far testifies, we are happy that we have delivered what we promised and look forward to working with our retail partners to translate the successful launch we had at Glee into a vibrant new presence in garden centres that will deliver tangible results."