Treadstone launches new Laura Ashley collection
Published: 6 October 2015
Treadstone Products, which has exclusive distribution of the Laura Ashley brand in the garden sector, is adding to its Laura Ashley garden accessories range with a new collection.
Caravan Daisy is a fun patterned suite of products with massive impulse appeal, says Treadstone. The range, which sits alongside existing successes like Kimono and Cressida, comprises light duty gardening gloves and serious gardening gauntlets, long-handled trowels, forks and shovels with heart-shaped blades and patterned overprinting.
There are also core essentials of wellingtons, clogs, umbrellas, a new design of kneeler and an adjustable garden apron. Tools can be sold individually or in high impact gift sets.
Caravan Daisy is supported by the new Laura Ashley brochure together with merchandising planograms and POS display units.