Verdict names B&Q best DIY retailer
Published: 15 January 2010
Verdict Research has published the results of a poll of 6,000 consumers. The results show B&Q is more highly regarded than any of its competitors.
The Consumer Satisfaction Index 2010 takes into account areas such as product range, price, convenience, quality, ambience and service.
Verdict Research senior analyst Malcolm Pinkerton explained: "B&Q's crowning of Best DIY retailer is much deserved. While work done to enhance its already comprehensive and quality range of products helped them win, it was the investment in improving customer service and store environments that propelled them into first place.
"With exceptional service, quality, value and overall shopping experience essential in the current retailing climate, B&Q is well placed to attract cautious consumers in what is a very challenging market."
Kingfisher ceo Euan Sutherland commented: "We are delighted...and I want to thank everyone responsible for this accolade, including our dedicated store teams."