Ernest Charles Co, from Gardman, has launched a new Sunflower Blend to extend its range of wild bird care seed blends and hand-crafted bird tables.
And until June 30 2014 the company is giving away a 12.55kg bag worth £19.99 of this oil-rich blend with every Ernest Charles bird table purchased.
All Ernest Charles Co blends are 100% wheat free and packed with nutritious seeds to attract a huge variety of garden birds. The new Sunflower Blend is a particular favourite of finches.
"The supporting launch promotion we're presenting for the new Sunflower Blend provides great link-sell opportunities between feeds and hardware," says Gardman. "By passing this engaging offer directly on to consumers, retailers can tempt customers to trade up to higher margin, increased quality products and further drive wild bird care sales."