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Introducing Victory Colours

Published: 12 January 2022 - Neil Mead

Eco paint specialists Victory Colours are the latest interiors brand to join the jwc family.


The family-run business was born out of a desire to rid the world of hidden 'nasties' in every day products. With a background in the manufacturing and decorating industries, paint was the natural go-to in which to start their eco campaign. 

Adopting a holistic model in every step of the manufacturing process, Victory Colours' paints are made from the best raw ingredients and are free from VOCs and toxins. Paint is also manufactured to order so not only is it fresh but it isn't stored in warehouses. What's more, all packaging is made from recycled materials or sustainable products such as bamboo. 

Alongside a commitment to the environment, Victory Colours has developed a technically-excellent paint which is durable, washable and stain resistant. It is also extremely easy to use. 

There are currently 80 colours on offer and over the coming months we'll be introducing you to new capsule collections and limited edition colours. 



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