LifestyleGarden has announed further growth with the opening of its new showroom and distribution centre. Located in the heart of Essex, the new LifestyleGarden showroom offers 14,000 sq ft of outdoor furniture. It was previously the home to LifestyleGarden’s head office and distribution centre, but now the newly designed showroom features two floors of product, enabling the company to showcase its entire portfolio under one roof.
A number of retailers who have enjoyed a visit to the showroom have been said to be now working closely with the LifestyleGarden team to recreate the look within their own stores. A further investment has also been commenced to create a new centralised distribution centre. With a new mezzanine floor, the new distribution centre allows storage for an additional 14 containers, taking the full capacity to 70 containers within the UK alone. To support this growth the LifestyleGarden team has been expanded, with new members recruited within the warehouse and customer service teams. Finally, fully liveried LifestyleGarden lorries will be introduced to the fleet, shortly hitting the road to help deliver product to garden centres throughout the country.
Lifestyle Garden sales director, Paul Cohen commented: “Demand is far outstripping supply, which is why we are putting in place a number of additional support channels to help us meet this demand. From our new distribution centre, and additional staff, we are also placing early reorder requests with the factory to ensure we are armed with enough stock for the coming season, and the manpower to ensure a smooth process. Our warehouse will be welcoming 2020 stock from September, meaning Christmas 2019 onwards will mark the beginning of a very busy pre-season. It’s an incredibly exciting time for the whole LifestyleGarden team.”
The team has said it is busy getting prepped for UK trade event, SOLEX, which takes place on 9 – 11 July at the Birmingham NEC. LifestyleGarden will be opening the event with a press reception, which will include representatives from the Eden Project, who will be sharing details on how the charity and conservation team are showcasing the Eden ranges and DuraOcean throughout its summer exhibitions and beyond.