Dunelm Group has reported a strong trading update for the 13-week and 26-week periods ended 28 December 2019.

Total like for like (LFL) sales increased by 5.0% in the second quarter, reflecting strong growth across the total retail system.  Total growth, including the benefit of new stores, was 6.2%. Total like-for-like sales for the first half of the year increased by 5.6% with total growth of 6.0%.

Commenting on the figures, Nick Wilkinson, Dunelm's chief executive officer, said: "We are really pleased with our performance in the first half, building on the strong growth and profitability delivered last year.  The second quarter was particularly strong in terms of sales and margin growth, on both one-year and two-year bases.

"The successful launch of our new digital platform during the quarter marked an exciting milestone for Dunelm. The transition to a modern, flexible, cloud-native platform has already improved our customer experience and will allow us to step change our retail innovation capabilities going forward. Our customers have responded well to the new website during Christmas and winter sales trading.

"Our ambitious growth plans are centred on extending and enhancing our customer proposition, helping more customers than ever create a home that they love. We are excited by the significant opportunities ahead of us."